AI is turning every story into raw material

# AI is Turning One Piece of Content Into Many Companies are now using AI to automatically transform a single piece of content—like a news article or podcast—into multiple formats (videos, clips, articles, social media posts) with minimal extra work. This means publishers can create far more content from the same effort, though it also raises questions about whether audiences will see the same information repackaged endlessly across different platforms. The technology is already being used by real companies, not just as a theoretical future idea.
There’s an idea in AI called “liquid content.” It typically refers to the idea of morphing the facts, ideas, and expressions from one medium to another. The most well-known example is a feature within Google’s NotebookLM: Once you’ve filled a folder with various kinds of data, it can whip up a podca
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