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AI isn’t built for all languages and cultures. There’s a push to fix that

Fast Company Tech Chris Stokel-Walker April 16, 2026
AI isn’t built for all languages and cultures. There’s a push to fix that
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# AI Systems Work Much Better in English Than Most Other Languages—And Developers Are Starting to Fix It Most AI tools like ChatGPT are trained mainly on English-language internet data, so they work great in English but struggle with Arabic, Spanish, Hindi, and hundreds of other languages that billions of people actually speak. Developers around the world are now building their own AI models focused on specific languages and cultures—like an Egyptian coder who created "Horus" specifically for Egyptian Arabic—to ensure AI works equally well for everyone regardless of where they live.

Egyptian coder Assem Sabry has long wanted an AI model that represents his culture. The problem is he hasn’t been able to find one. “The AI industry in Egypt . . . doesn’t exist,” Sabry says. So he built his own: Horus, named after the ancient Egyptian god of the sky. Sabry says the goa

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