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AI startups are inflating a key revenue metric to win VC attention, says this founder

Fast Company Tech Mark Sullivan April 24, 2026
AI startups are inflating a key revenue metric to win VC attention, says this founder
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# AI Startups Are Playing Fast and Loose With Revenue Numbers to Impress Investors Some AI startups are exaggerating their earnings by counting money they haven't actually received yet—specifically, they're mixing two different revenue metrics together to make their numbers look bigger than they really are. A legal AI company founder called this out publicly, saying major venture capital firms and the startups they fund are knowingly misleading investors and journalists about how much money these companies actually make. The problem matters because if investors are making funding decisions based on inflated numbers, they're likely to lose money when the real revenue doesn't materialize.

Thousands of AI startups are fighting for the VC funding needed to win a slice of the enterprise market. But according to Scott Stevenson, cofounder and CEO of the legal AI startup Spellbook, many are inflating their real revenue to get it. In a viral tweet on April 17, Stevenson called out these fl

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