Babylist built a $750 million registry empire. Now it’s betting on ‘Trump accounts’ for kids

# What You Need to Know Babylist, a popular baby registry company, is now helping parents open special government savings accounts for their kids that grow tax-free and come with a $1,000 government contribution for babies born between 2025-2028. These accounts, officially called 529A accounts, let parents and relatives save up to $5,000 per year for each child, which the child can access when they turn 18. The company is betting that by making these accounts easy to set up through their app, more families will start saving for their kids' future instead of just buying them gifts today.