GoPro stock is soaring after YouTube star Markiplier buys an 8.5% stake
# GoPro Stock Surges After YouTube Star Invests in the Company YouTube creator Markiplier, who has nearly 39 million followers, bought an 8.5% stake in struggling camera maker GoPro, causing its stock price to jump 80% in a single day. Markiplier said he believed the company's stock was undervalued and wanted to help it succeed, sparking investor enthusiasm reminiscent of the GameStop craze a few years ago. The move shows how influential social media personalities can now move markets and reshape investors' views on struggling companies.
For most of August, shares of GoPro traded for about 60 cents as the once-lauded action-camera maker faded toward what seemed like a near-certain delisting and possible collapse. But as September kicks off, the stock is soaring, at least compared with its previous levels. Shares were up nearly 80% a
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