How AI Mode is changing the way people search in the U.S.

# How Google's AI Mode is Changing Search Google's AI Mode lets people search using normal conversational language instead of typing out keywords—so you can ask "what's a good restaurant near me that's open late" instead of "late night restaurants nearby." After a year of use, people are increasingly adopting this more natural way of searching, which makes finding information feel less like a technical task and more like having a conversation with someone helpful.
<img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/AI_Mode_US.max-600x600.format-webp.webp">One year after launch, see how AI Mode’s users are shifting from keywords to natural language queries.
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