I analyzed 789 ‘Shark Tank’ pitches. This personality trait gets funding

# The Confidence Trick: Why Some Founders Get Funding Entrepreneurs who come across as confidently self-assured are more likely to convince investors to fund their ideas than those who seem arrogant or defensive. Researchers analyzed nearly 800 Shark Tank pitches and found that the most successful founders strike a balance—they want investors to think highly of them without putting others down or getting defensive when challenged. The lesson for anyone pitching an idea: projecting genuine confidence works better than either false humility or aggressive competitiveness.