Inside Uber’s strategy to avoid a head-on collision with autonomous cars

# Uber's Quiet Shift Away From Self-Driving Cars Uber is doubling down on becoming a one-stop travel app rather than betting its future on autonomous vehicles—the company just added hotel bookings, vacation rentals, and travel planning to compete with services like Google and Apple. By expanding into travel services that leverage the 15% of rides that involve airports, Uber is essentially hedging its bets on self-driving technology taking over, instead focusing on what it already does well. This strategy suggests that despite years of investment in autonomous driving, the company sees more immediate profit in being the app you open for all your travel needs rather than waiting for driverless cars to transform transportation.