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Jersey Mike’s IPO illustrates how bad the AI hype has become

TechCrunch AI Julie Bort July 2, 2026
Jersey Mike’s IPO illustrates how bad the AI hype has become
AI Summary— plain English for professionals

# Jersey Mike's IPO Shows How Widespread AI Hype Has Become Even a sandwich chain felt compelled to mention artificial intelligence in its IPO paperwork, despite having no obvious need for the technology. This suggests that AI has become such a buzzword in business that companies are mentioning it just to look modern or attract investors, regardless of whether it actually matters to their operations. It's a sign that the hype around AI may have gotten out of hand.

Just for kicks, I took a look at Jersey Mike's IPO documents. Surely a sandwich shop would have no need to mention AI. But low-and-behold.

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