NASA’s awe-inducing iPhone moon video is a free ad for Apple, but there’s a catch

# NASA's Moon Video Is Great for Apple (But That's Probably Fine) NASA just released a breathtaking video of Earth disappearing behind the moon, shot on an iPhone 17 Pro Max by an astronaut during the Artemis II mission—and it's gone viral, essentially giving Apple billions of dollars worth of free advertising. While some people are pointing out that this is basically a giant commercial for iPhones, the moment itself is genuinely remarkable because it shows how powerful consumer technology has become: the same phone billions of people carry in their pockets can now capture jaw-dropping images from space. NASA recently started allowing astronauts to bring personal smartphones on missions, which opens the door to more moments like this.