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NEA’s Tiffany Luck says enterprises are still figuring out their AI ROI

TechCrunch AI Theresa Loconsolo June 17, 2026
NEA’s Tiffany Luck says enterprises are still figuring out their AI ROI
AI Summary— plain English for professionals

# Companies Are Realizing Their AI Spending Isn't Paying Off Many businesses jumped into AI this year without a real plan, encouraging employees to use it everywhere possible—a trend called "tokenmaxxing." Now that the bills are arriving, companies like Uber are discovering they spent their entire annual AI budget in just a few months, forcing them to cut back on AI tools like Claude and rethink how they actually use the technology.

Tokenmaxxing was the hottest trend in Silicon Valley earlier this year, with CEOs encouraging employees to push AI usage as far as it would go. Then the bill came due. Uber reportedly blew through its annual AI budget in a few months, some companies cut Claude licenses for parts of their org, and Me

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