Sam Altman’s Orb Company Promoted a Bruno Mars Partnership That Doesn't Exist
Wired AI Maxwell Zeff, Lauren Goode April 22, 2026
AI Summary— plain English for professionals
# Sam Altman's Company Made Up a Partnership With Bruno Mars Worldcoin, the cryptocurrency company run by OpenAI's Sam Altman, falsely claimed that Bruno Mars had partnered with them—but Mars's team says they never even talked to the company about any deal. The false claim highlights how some AI and crypto companies make exaggerated or invented partnerships to boost their credibility.
“To be clear, we were never approached … nor were we in any discussions regarding a partnership or tour access,” a spokesperson for the artist tells WIRED.
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