She has 400,000 Instagram followers and major brand deals. She’s also AI

# AI-Generated Influencers Are Now Making Real Money Companies are creating fake people on Instagram and other social media platforms using AI, and they're actually getting paid by brands for sponsored posts and merchandise—just like real influencers do. One AI character called Aitana Lopez has 400,000 followers and earns money from brand deals, while another fake influencer tricked people into spending thousands on subscriptions before being exposed as a computer creation. As companies spend billions on influencer marketing, this trend is only growing, which means you might already be following someone who doesn't actually exist.