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Snap spins off AI video team into new company, Dotmo, due to costs

TechCrunch AI Lucas Ropek June 18, 2026
Snap spins off AI video team into new company, Dotmo, due to costs
AI Summary— plain English for professionals

# Snap Spins Off AI Video Team as New Startup Snapchat's parent company is splitting off a group of its employees into a new independent company called Dotmo to focus specifically on artificial intelligence video tools. This move suggests Snap found it too expensive to keep this specialized team in-house, so they're letting them operate separately—a common strategy when a company wants to cut costs on experimental projects. The shift could mean Snap is refocusing its resources on its core social media business rather than funding expensive AI development.

The Snapchat maker is spinning off yet another internal unit. Dotmo will be comprised of current Snap staff who are leaving the social media company to focus on AI video development.

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