This founder was nearly homeless after 3 failed startup ideas. Then he built a $150 million business

# Plain English Summary A tire industry insider named Jared Kugel got funded to build a search engine for tire products, but an investor pointed out that search engines don't make money—so he completely changed his idea to a mobile tire installation service instead. When that also flopped because it couldn't grow fast enough, he was broke and eating crackers and jelly before eventually pivoting again to what became a $150 million business called Tire Agent. The takeaway: successful entrepreneurs don't stick with failing ideas out of stubbornness—they're willing to change direction completely, even after getting investor money.