Amazingly, Apple may emerge unscathed from its AI mess

# Apple's Siri Problem Might Not Hurt as Much as Expected Apple promised major upgrades to its Siri voice assistant two years ago but failed to deliver them until now—a embarrassing delay that had many wondering if the company's AI ambitions were in trouble. The good news: Apple is finally rolling out these features, and early signs suggest the delay may not damage the company's reputation or market position as badly as critics feared.