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The bots already won the front door

Fast Company Tech Pete Pachal August 21, 2026
The bots already won the front door
AI Summary— plain English for professionals

# AI Companies Are Getting Better at Stealing Content From Websites AI companies are increasingly scraping content from news sites and publishers to train their systems, and the publishers trying to stop them are losing the battle. The scrapers use clever tricks like disguising themselves as legitimate search engines, hiding their location by bouncing through thousands of different internet addresses, and even hijacking home internet connections to look like regular people visiting the site. Even large media companies admit they can't block all of these unauthorized bots, giving AI trainers a significant advantage.

The bots are winning. That’s my clearest takeaway after reading the first section of the latest State of the Bots report from TollBit, which builds payment rails between publishers and AI crawlers. In it, People Inc.’s Chief Innovation Officer, Jonathan Roberts, outlines the company’s approach to

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