When everyone has the same AI, what makes your company smarter?

# The Real Secret to AI Success at Your Company Isn't Which AI You Pick Companies are realizing that choosing between ChatGPT, Claude, or other AI tools matters far less than how they actually use them—the real advantage comes from smart deployment strategies, like routing simple questions to cheaper models and saving expensive ones for complex problems. Think of it like picking between different car brands: the brand matters, but how efficiently you use and maintain that car matters much more. The companies pulling ahead aren't the ones debating which AI is "best," but those figuring out practical ways to make AI work harder for their business.